At La Prairie, we are reimagining the future of luxury,
aiming to positively impact the environment and society,
so that we can contribute to a more beautiful tomorrow.
We commit to have a positive carbon impact, use resources wisely, accelerate innovative and sustainable solutions, advance diversity and inclusion, and support community development in the areas where we operate.
We’ve been doing a lot behind the scenes to set our baseline and provide a solid foundation by analysing and understanding our impacts. Activities started with assessing materiality, measuring our organisational carbon footprint, refining ingredient sourcing and selection, improving product design, and making global distribution more efficient. But we’ve also been focusing on how we can inpire others and scale initiatives that are uniquely La Prairie.
Making Tomorrow Beautiful, Today is the result and the formalisation of this outlook.
Our strategy, Making Tomorrow Beautiful, Today has clear ambitions and alignment with a focus on the topics of Nature, Innovation and People.